The BMW Zentrum is the visitor center of the only BMW manufacturing facility in the United States. This Museum features a wide array of BMW cars on display in this visitor center. Located in Greer, South Carolina, the BMW US Manufacturing Company was built to meet the demands of the brand in the United States. However, since BMW follows a unique production plan, this facility instead assembles and builds all the X5 and X6 BMW models in the world.

This facility in Spartanburg, builds all of the X5 and X6 models that is exported all over the world. In addition to the manufacturing facility, this complex also includes other markets for BMW such as sale, marketing, financial and design services among others. The museum is open to the public which includes tours around the facility.